A 2017 survey the American Medical Association conducted with 1,300 physicians indicated that more than eight out of 10 have experienced some sort of a cyberat...Read More
After approximately a year and a half of testing, Google rolled out its mobile-first indexing in March of 2018. What does that mean, and what does it mean for y...Read More
As physicians go about their day-to-day tasks of consulting patients, running tests and diagnosing illnesses, the thought of maintaining a social media presence...Read More
Avoid the pitfalls of branding after a merger and come out with a stronger brand for the new business.
Despite businesses collectively spending $2 trillion per year on mergers and acquisitions, between 70 and 90 percent of mergers fail. That’s just a fact...Read More
I read an article questioning the importance of patient stories in healthcare marketing. The author made a vague claim that healthcare content “seems to be ...Read More
There is nothing quite like taking something old and making it new again. How many times as a child did you take something like an empty paper towel roll and tu...Read More