April 15, 2021
Top 5 Spring Cleaning Essentials for Your Medical Practice
With warm weather approaching , you may have been feeling the itch to do a bit of spring cleaning. Every…
December 7, 2020
What’s the Difference? Patient Experience, Patient Satisfaction, Patient Engagement
Patient experience, satisfaction and engagement are intertwined, but each has slightly different nuances. In today’s age of medical consumerism, patients…
December 12, 2019
Improve Your Customer Service with Social Media in 2020
Savvy brands have long known that social media is not just for selfies. Social media is a chance to connect…
November 12, 2019
Patient Experience By the Numbers
As a healthcare provider, you can’t afford to ignore patient experience. We’re also willing to bet you value data because…
August 26, 2019
The Importance of Website Accessibility in Healthcare
Think it’s enough these days to take one of your waiting room brochures, put it on a computer and call…
June 20, 2018
Artificial Intelligence (AI) And Cognitive Marketing Will Change The Marketing landscape
The usage of Artificial Intelligence (AI) as an integral component of cognitive marketing will forever change the marketing landscape. Research…
May 22, 2018
Do You Want to Simply Manage Your Online Reputation or Build It?
Reputation Management is something that many businesses have heard about – healthcare practices especially. Digital marketing companies often promote that…
May 15, 2018
3 Reasons Social Media is Essential for Your Practice’s Success
As physicians go about their day-to-day tasks of consulting patients, running tests and diagnosing illnesses, the thought of maintaining a…
May 15, 2018
The Power of Patient Testimonials
I read an article questioning the importance of patient stories in healthcare marketing. The author made a vague claim that healthcare content…
May 15, 2018
What the Future Holds for Healthcare and Its Marketing
Like so many other facets of our lives that thrive on innovation in technology and easier access to information, the…