Social media has earned itself a solid footing in the business world. Ask most business managers if social media is important to their overall marketing strategy today, and the answer will be a resounding yes.
The world of social media is ever-changing, and Facebook is generally at the forefront of such change, updating its algorithm constantly. Many other social media channels such as Twitter and Instagram soon follow suit to keep up with the social media giant. Well, Facebook has done it again. Or should I say, IS doing it again.
Everyone you know has a social media profile: Your friends, your grandma, even your dog has a social following. But what about your medical practice?
Creating quality content is imperative, but if no one engages with your content, like the fallen tree in the forest, does it make a sound? You want “loud” content. Inviting content that initiates response.
Twitter has provided the healthcare industry with a platform to express relevant news and advancements within medicine via short, informative “tweets.”
Practices, like yours, use social media to interact with patients on a more personal level. But have you ever considered social media as a tool for reputation management? If not, you need to start now.
The Internet has been both a blessing and a curse for many healthcare practices. For those without a website or…
What online marketing tactics should your practice engage? Here are 6 important strategies you probably should be using and, for a competitive advantage, here are 3 more you probably don’t even know about!