October 23, 2015
Restructuring – A Necessary Thing to Do for Growth
Over the years, Points has helped many companies grow. One of the common mistakes and major obstacles that we see…
October 21, 2015
Why Is Email Marketing Necessary?
In the simplest of terms, email marketing is marketing directly to a large group of people via email. As such,…
October 16, 2015
The Kind of Audit Your Practice Desperately Needs and the Steps You Take to Achieve It
Once you have decided to embark on training for your customer service staff, it is important that you chose a…
October 15, 2015
Top 6 Reasons Your Website Is Not Producing New Patients
In 2015 and beyond, simply having a healthcare website isn’t enough to grow your practice. Today, there is an abundance…
October 14, 2015
Why You Need Awesome Infographics in Your Marketing Arsenal
Are you interested in learning how infographics can improve awareness for your practice? Click to learn all about their power through our Points Group exclusive infographic.
October 8, 2015
Increasing Your Revenue With Doctor Review Sites
Years ago, word of mouth traveled around town. If someone had a bad experience (for example, with a physician), that…
October 6, 2015
Medical Marketing Do’s and Don’ts
Top Medical Marketing Do’s and Dont’s. Digital marketing, print advertising, and how to build your practice’s brand awareness.
October 5, 2015
How To Train Your Employees To Attract More Patients
Patients have many options when it comes to choosing healthcare providers. Beyond physician expertise, practices must now compete in every…
October 1, 2015
5 Tips on How to Rebrand Your Practice After a Merger
Most healthcare practices have either had the conversation, are considering it or are currently undergoing it. I’m referring to a…
October 1, 2015
Writing Healthcare Marketing Content: What You Need to Know
Creating healthcare content is like putting on a freshly starched collared shirt: it looks clean and sharp, but moving around…